The Most Sought-After Shooting Locations in 2024: A Glimpse into Global Filming Trends

The world of film and television production is ever-evolving, with new trends emerging each year that redefine where and how stories are brought to life. As we navigate 2024, the landscape of shooting locations is shaped by a combination of stunning natural scenery, attractive tax incentives, and cutting-edge infrastructure. Here's a look at the most sought-after shooting locations this year, driven by the latest industry research and data.

1. Iceland: The Land of Fire and Ice

Iceland has steadily climbed the ranks as a top shooting destination, and 2024 sees it at the peak of its popularity. Known for its otherworldly landscapes—think expansive glaciers, active volcanoes, and black sand beaches—Iceland offers filmmakers a versatile canvas that can double for alien worlds or mystical realms. According to the Icelandic Film Commission, the country saw a 20% increase in international productions in 2023, a trend that continues as more filmmakers are drawn to its unique vistas. Additionally, Iceland's 25% rebate on production costs is a major lure for budget-conscious productions.

2. New Zealand: The Fantasy Favorite

New Zealand remains a top contender, particularly for fantasy and adventure genres. The success of iconic franchises like The Lord of the Rings and Avatar has cemented New Zealand's reputation as a go-to location for epic storytelling. In 2024, the country continues to attract large-scale productions thanks to its dramatic landscapes, skilled local crews, and a generous 40% screen production grant. The New Zealand Film Commission reports that international productions injected nearly NZD 1 billion into the economy in 2023, with expectations for 2024 to surpass this figure.

3. Georgia, USA: The Rising Star of the South

Georgia, often dubbed the "Hollywood of the South," has become one of the most popular filming locations in the United States. The state's diverse settings—from bustling cities like Atlanta to quaint small towns and scenic countryside—make it a versatile choice for filmmakers. Georgia's robust film tax credit, which offers up to 30% in savings, continues to draw major productions, from blockbuster films to hit TV series. In 2024, Georgia is expected to host more than 300 productions, solidifying its status as a major player in the industry.

4. South Korea: The K-Wave Influence

The global phenomenon of K-dramas and K-pop has put South Korea on the map as a desirable filming location. In 2024, the country's blend of modern architecture, historical sites, and vibrant culture makes it a top choice for productions looking to tap into the Hallyu wave. The Korean Film Council (KOFIC) reports a 15% year-on-year increase in international productions choosing South Korea, spurred by the success of globally recognized content like Squid Game and Parasite. The government’s film incentives, including a cash rebate of up to 25%, are also contributing to the boom.

5. Australia: The Go-To for Blockbusters

Australia continues to be a blockbuster magnet in 2024, thanks to its state-of-the-art facilities, experienced crews, and diverse filming locations. From the outback’s rugged beauty to the urban landscapes of Sydney and Melbourne, Australia offers a wide range of settings. The country’s Location Incentive Program, which provides up to 13.5% back on eligible expenditure, coupled with state-specific rebates, makes it an attractive option for big-budget productions. Notably, the Australian Bureau of Statistics reports a significant uptick in film-related tourism, with fans flocking to see iconic locations in person.

6. Canada: The North American Powerhouse

Canada remains a perennial favorite for filmmakers, particularly those working on TV series and films requiring a range of urban and natural backdrops. With Vancouver often standing in for various U.S. cities, and Toronto and Montreal offering diverse settings, Canada’s appeal is broad. The country's generous tax incentives—up to 37.5% in some provinces—continue to draw productions north of the border. In 2024, Canada’s film industry is projected to generate CAD 9 billion, with more than 500 productions expected to shoot across the country.

Conclusion As we move through 2024, the global filming landscape is as diverse as ever, with locations across the world offering unique advantages to filmmakers. Whether it’s the breathtaking scenery of Iceland and New Zealand, the cultural vibrancy of South Korea, or the versatile settings of Georgia and Canada, each of these destinations plays a crucial role in shaping the stories we see on screen. As production companies continue to seek out the perfect backdrops for their projects, these locations are set to dominate the industry, offering both creative inspiration and financial benefits.

In an era where location is key to storytelling, these hotspots are not just places to film—they’re integral to the narratives that captivate audiences around the world.

Ready to bring your next project to life in one of these sought-after locations? Whether you're planning a shoot in the rugged landscapes of Iceland, the vibrant streets of South Korea, or the cinematic settings of Georgia, ProductionHUB has you covered. Connect with the industry's top professionals—producers, cinematographers, location scouts, and more—who specialize in these iconic locations. Explore our network and hire the best talent to ensure your production stands out.